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 Listening to music is a wonderful leisure time activity, but playing an instrument is even more rewarding and fulfilling. This goes for all types of individuals and every age group – from little kids to seniors. However, a report reveals that only 5% of adults in the US actually play music.

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If you haven’t already figured it out, music is quite crucial to your business and the influence you have on consumers who walk into your store. It reflects the personality of your brand, makes the experience better for your customers, and even boosts your sales if you do it just right.

The problem with most store owners is that they tend to go for the music that appeals to them, rather than the kind of music that will appeal to customers. Creating the right playlist is key. However, you need to know a few things about how it all works.

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Guest post by Gideon Waxman. This article originally appeared on Soundfly’s Flypaper

Being an independent touring musician might seem like a dream job for many. But the truth is that it’s not quite as glamorous as it’s made out to be, and the early stages of touring for an artist or band can be tough and grueling.

The fees aren’t great, and if you’re lucky to NIKE Lunar Apparent Mens Running Shoes B01MDV8839 9.5 D(M) US|Anthracite Crimson Blk Grey while on the road, that might just be your biggest source of income for the tour. In order to maximize your earnings you will need to minimize your spending. As the old English proverb says: “look after the pennies, and the pounds will look after themselves.” Instilling good spending habits will allow a band to continue to grow while being financially sustainable.

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Music has always followed people. Folk songs and traditional rhythms existed since time immemoriam. Later it developed into Bach, Chopin, Andrea Bocelli, Metallica and contemporary pop. Music gained its highest popularity alongside technical progress. As soon as people became to be able to listen to it at home in the 1950s, it captured all their spare time, thoughts, and conversation.

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Listening to amazing music can be a thrill. That’s why it can be such a buzzkill to realize that the speakers you own just aren’t up to par. If you have speakers that don’t give your music the crisp and clear sound it deserves, then you should be on the lookout for replacements as soon as possible. Shopping for top-tier speakers is now simpler than ever before.

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This post by Dave Cool originally appeared on the Bandzoogle Blog

An electronic press kit (EPK) — sometimes also called a digital press kit — is essential for making a strong first impression on promoters, bookers, media, and other music industry professionals.

You can think of it as your interactive artist resume, where anyone interested in your music can find all the information they need in one place. You can use your EPK to help you get more press, more gigs, and come across as a serious artist.

Since your website is the first place people will go to learn more about you and your music, you should host your EPK there. Then as you progress in your music career, you should John Deere Women's Wellington Boot B0014HVHUA 5.5 W US|Tan/Camo with new music, press, photos, and videos.

So, how exactly can you use an EPK to help your career?

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An insight Bobby begins his article with is more important today than ever:

Regardless of how much talent you may have, unless someone hears about what you’re doing you’ll end up creating in your bedroom your whole life.”

This is not surprising given the ever-increasing daily uploads to Spotify (currently 40,000 tracks per day) and the general democratisation of music production, distribution, promotion and consumption through digitisation and globalisation.

In this article, I will go into each of Bobby Owsinski’s 10 rules in more detail without going into the book’s details.

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When you need to find a new band member, it can feel frustrating, overwhelming, and upsetting. Like it or not, your band will probably change at some point, so it’s a good idea to be prepared. Whether you need a new member because your bassist left in a huff, your drummer moved away, or your vocalist didn’t appreciate the band’s shift from country music to heavy metal, having a few search strategies up your sleeve can help immensely.

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Complaining is just too easy. Especially when you don’t have what you want. 

Example: being a part-time musician.

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Whether you like it or not, every social media site and music streaming platform is collecting loads of data about their users. This information can be used to your advantage to draw powerful insights about your audience.

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